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3 Best Practices for Your Social Media Strategy

Many brands are currently fighting over that coveted top-dog slot as specialists with a savvy social media strategy. They want to post the type of content that will amplify their brand’s presence and…

How to Create a Buyer Persona to Benefit Your Business

Creating a buyer persona to reflect your true consumer is essential to your marketing efforts. Buyer personas are similar to an outline or blueprint of your consumer; yet, rather than simply identifying…

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