Digital Promotions

Custom-built promotions, contests, and sweepstakes that grow CPG brands online.

Your Digital Marketing Engine  

We help brands accelerate growth online with custom-built promotions, contests, and sweepstakes. Our full-service approach makes it easy to run smarter, more productive campaigns that meet your needs and budget. What you can expect:

  • Drive Web Traffic
  • Increase Social Followers & Engagement 
  • Grow Email Database
  • Boost eCommerce Sales

Worry-Free Execution and Management 

We deliver an end-to-end marketing solution, covering all aspects of administration and management:

  • Legal and Compliance
  • Creative
  • Landing Page for Online Entry
  • Supportive Ad Campaign
  • Winner Selection and Notification
  • Prize Fulfillment

Brands Who Trust Cliffedge Marketing for Results

Our Work at a Glance

Facebook CONTEST BOOSTS YEAR-END WEBSITE SALES BY 209%

  • 17,550 entries
  • 8,197 database opt-ins
  • 98% increase in social engagement 
  • 209% increase in sales vs. the same 12 days year-over-year
  • 465% web traffic growth year-over-year
  • 1000% web traffic growth vs. the 12 previous days 

SEE THE FULL CASE STUDY 

YouTube VIDEO DRIVES 52% YEAR-OVER-YEAR GROWTH 

  • 396,975 impressions
  • 276,000 organic views 
  • 52% year-over-year growth for Oreo

SEE THE FULL CASE STUDY 

FAQs

How much does this cost?

Our digital promotions start around $2,500. This includes creative development, execution & management, winner fulfillment, a dedicated account manager, and a paid media campaign. 

What can I expect?

We use a highly targeted approach to generate interest and engagement from real people who want to actively participate in your brand. The end result is a measurable boost in social engagement, followers, brand awareness, web traffic, and sales. 

We already run contests online, why is this different? 

The short answer is results. We wouldn’t be in business if we weren’t good at what we do. After 20 years, we’ve fine tuned our approach to address the needs of growing CPG brands and deliver the most bang for your marketing dollar. Beyond likes, followers, and shares, we generate real, measurable results that directly impact your brand at retail. 

When is the best time to run an online contest? 

Depending on your category / brand, we suggest running this type of promotion seasonally or quarterly to engage your target customer at key times of year (i.e. Memorial Day, Back-to-School, Super Bowl, etc.). Additionally, this type of promotion works well for brands looking to launch a new product or gain visibility in a new market. 

Get started with a FREE brainstorm

If you think a custom built promotion could help your brand, let’s chat. We’ll walk you through the process, answer your questions, and brainstorm a few ideas. Following our conversation, we’ll send you a one-page proposal that includes:

  • Creative concept
  • Consumer engagement plan
  • Digital marketing strategy
  • Estimated activation budget