Guides

Featured Guide

Immerse Shoppers in Engaging Experiences!

This Brand Experience Guide takes marketing results further with insights into:

  • The benefits of building a better shopper experience
  • Creative ways to engage consumers today
  • Quick improvements to make on your existing brand experience strategy 
  • 3 tactical ways to execute brand experiences
  • A self-assessment quiz to reshape your path to purchase
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Jump Start your Sales Velocity!

Learn how to create a consumer marketing campaign that boosts visibility and sales.

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Shopper Marketing Strategy: A Guide for CPG Brands

Learn how to create an effective shopper marketing strategy for your CPG brand.

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The Consumer Promotions Checklist

10 tips and techniques for engaging consumers at retail.

The 5 Core Elements of Shopper Marketing

The common elements that set brands apart and prove crucial to success at retail.

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Contest Marketing 101

Discover how to use sweepstakes and contesting strategies to grow your audience and your brand.

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How to Grow In-Store Sales with Digital Marketing

Learn how to enhance your trade marketing efforts and target consumers.

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Retail & Brand Activation

Leverage our 20+ years of experience at retail to facilitate events, promos, sampling, and more to make shoppers and retailers happy.

cliffedge marketing Digital Engagement

Digital Engagement

Create memorable experiences online with interactive media, custom websites, and more.

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Retail & Paid Media

Whether it’s retail media, influencer programs, or new digital opportunities, we help you connect to your customer and optimize your ad dollars with our proven media practices.

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Content & Creative

Bring your campaigns to life with creative that packs a personality. Our team is ready to develop or repackage brand assets to make you stand out at retail.

Cliffedge Strategic Planning

Strategic Planning

Get data-driven direction for your new product launch, retail media strategy, go-to-market plan, or special promotion. We’ll bring you best-fit opportunities to help reach your brand goals.