Cross-Merchandising 101: Your Guide to Driving Retail Sales
Have you ever walked into a store and saw a product display that paired everything you needed? For instance, maybe it’s the height of summer
Have you ever walked into a store and saw a product display that paired everything you needed? For instance, maybe it’s the height of summer
Have you noticed a shift in the marketing strategy of the most popular and influential retail brands? If not, now is the time to start
Retail brands learned some valuable and hard lessons in 2020. (Check out our 2021 Consumer Report to see how COVID transformed shopper behavior.) First, they
Believe it or not, QR code technology has been around for almost a decade. Nevertheless, for as long as QR codes have existed, consumers, marketers
Is your brand making a difference? Are you currently seizing the opportunity to bring awareness and purpose to causes that matter? In today’s retail environment,
It goes without saying that retail (like everyone else) has experienced drastic change over the last year. We had to find unique ways to do
In the highly competitive, commoditized world of CPG retail, customer engagement is the result of all the customer interactions that set your brand apart. As
Consumer promotions are an effective means of boosting in-store sales and bringing value to your retail partners. Not only are they designed to help scale
As ecommerce shopping trends continue to rise, trade marketers and retailers are tasked with delivering a positive growth to the bottom line or risk falling
Marketing is an essential part of every retail business. As we continue to adapt to the new normal, the best thing you can do for
Cliffedge Marketing © 2025 • All Rights Reserved. • Privacy Policy • Terms of Service
Leverage our 20+ years of experience at retail to facilitate events, promos, sampling, and more to make shoppers and retailers happy.
Create memorable experiences online with interactive media, custom websites, and more.
Whether it’s retail media, influencer programs, or new digital opportunities, we help you connect to your customer and optimize your ad dollars with our proven media practices.
Bring your campaigns to life with creative that packs a personality. Our team is ready to develop or repackage brand assets to make you stand out at retail.
Get data-driven direction for your new product launch, retail media strategy, go-to-market plan, or special promotion. We’ll bring you best-fit opportunities to help reach your brand goals.