“How do I get more social media followers?” Fan acquisition can become a tricky game. How do you get more people to listen to your message on your preferred social network? What types of content build brand loyalty and encourage engagement? How can you tell if fan engagement is authentic? Quality over quantity is key....Continue Reading
Make a big impact without spending big dollars. No matter what platform you’re on, video content is available, accessible, and created for virtually any topic imaginable. Scrolling through Facebook, a notification pops up reminding you that your local news station or favorite musician just went Live. You click to expand to full screen and watch...Continue Reading
Learn the basics and best practices of databasing, including how your database functions as a valuable tool to help you communicate directly with customers and drive sales growth. Social media. You know that’s the hot trend. You’ve got videos. You’ve got a decent following. You may even have a college kid from some stellar agency...Continue Reading
Drive online sales this holiday season. Inspire consumer action and deliver results with an aggressive digital sales strategy. Small-to-midsize food and beverage brands experience an amplified amount of competition surrounding the holiday season. Consumers, inundated with seemingly never-ending Black Friday shopping deals, turn to the most appealing prices and appetizing promotions. Positioning your brand at...Continue Reading
Insight and key takeaways from the first stop on the Facebook Community Boost 30-city tour in 2018. Is it just us, or does Facebook seem like quite the scandal these days? If you haven’t been keeping tabs on trending topics surrounding this social media powerhouse, here’s what you’ve had the (ahem) pleasure of missing out...Continue Reading
Our take on what these Facebook News Feed changes mean and how we as marketers can address them: Originally posted January 25, 2018. For the everyday user, the upcoming Facebook News Feed changes set to roll out in the near feature probably sound like the greatest announcement the social media giant has made in months,...Continue Reading
Many brands are currently fighting over that coveted top-dog slot as specialists with a savvy social media strategy. They want to post the type of content that will amplify their brand’s presence and make them a game-changer in the long run. Yet, with all the noise being made in the realm of social media and...Continue Reading
